Lawyers, liars, and the art of storytelling: using stories to advocate, influence, and persuade

The practice of law is the business of persuasion, and storytelling is the most effective means of persuading. A credible lawyer capable of telling a well-reasoned story that moves the listener will always beat the lawyer who cannot. This entertaining book shows you how to convey legal information in a cogent, persuasive way to the client who needs the help, to opposing counsel, and to the decision-maker who has to make the final call.;Foreword the first -- Foreword the second -- Contents -- Introduction -- Part one. The storyteller's story. One. The presentation ; Two. The miscast lawyer ; Three. Becoming a storyteller -- Part two. Building the story. Four. Ethos ; Five. Logos ; Six. Pathos -- Part three. The process. Seven. The script ; Eight. The edit ; Nine. The performance -- Part four. The practice. Ten. Lies that tell the truth ; Eleven. PowerPoint versus Pixar ; Twelve. Heroes, villains, and exposition -- Conclusion -- Index.